Beauty News
Olive Young Awards 2024: What Can We Learn
Published: 2024-12-31
Last Updated: 2024-12-31
@debbie
It's finally that time of the year again! I hope you're as excited as us to learn about this year's winners at the Olive Young Awards 2024, and discover the latest, trendiest products that shaped the K-beauty wave this year.
This year’s winners, determined through an analysis of 160 million purchase transactions and insights from a 15 million-member database, provide invaluable clues into what consumers truly want.
For aspiring brands or retailers considering private label beauty products, the Olive Young Awards offer a unique glimpse into the formulas, trends, and ingredients driving success in the K-beauty world.
In this article, we will look into how these insights can help you design your own award-worthy skincare line with MAYK.
Olive Young Awards 2024 Winners List
Skin Care
Best Toner
Round Lab 1025 Dokdo Toner
ANUA Heartleaf 77% Soothing Toner
Bring Green Tea Tree Cica Soothing Toner
Best Essence / Serum
Goodal Green Tangerine Vita-c Dark Spot Serum
Torriden Dive-in Low Molecular Hyaluronic Acid Serum
ISOI Blemish Care Serum
Best Cream / Moisturizer
Aestura Atobarrier 365 Cream
Dr.G R.E.D Blemish Clear Soothing Cream
La Roche POsay Cicaplast Baume B5+
Best Face Mask
Torriden Dive-in Low Molecular Hyaluronic Acid Mask
Mediheal Tea Tree Essential Mask
Biodance Bio-Collagen Real Deep Mask
Best Toner Pads
Mediheal Madecassoside Blemish Pad
Skinfood Carrot Carotene Calming Water Pad
ANUA Heartleaf 77% Clear Pad
Best Cleanser
Manyo Factory Pure Cleansing Oil
Bioderma Sensibio H2O
beplain Mung Bean pH-Balanced Cleansing Foam
Best Sun Care
Round Lab Birch Juice Moisturizing Sun Cream
d'Alba Waterfull Tone-Up Sun Cream
Dr.G Green Mild Up Sun+
Hair Care
Best Shampoo
Labo-H Hair Loss Relief Shampoo
Unove Deep Damage Repair
Dr.FORHAIR Folligen Shampoo
Best Hair Care Product
Unove Deep Damage Treatment EX
Mise-en-scene Perfect Serum Original
Growus Damage Therapy No Wash Treatment
Body Care
Best Body Moisturiser
Illiyoon Ceramide Ato Lotion
Derma:B Daily Moisture Body Lotion
Bioderma Atoderm Cream
Best Body Cleanser
Tree Hut Shea Sugar Scrub (Moroccan Rose)
Illiyoon Ceramide Ato 6.0 Top to Toe Wash
Leivy Goat Milk Body Wash
Best Lip Care Product
Bioderma Atoderm Lip Stick
Torriden Solid In Ceramide Lip Essence
Y.N.M. Rainbow Honey Lip Balm
Trends
Slow Aging
COSRX The Vitamin C 23 Serum
Numbuzin No.5+ Vitamin Concentrated Serum
Bioheal BOH Probioderm Collagen Remodeling Serum
d'Alba White Truffle Serum & Cream Modeling Mask
Primera Youth Radiance Vitatinol Serum
Clean Beauty
beplain Mung Bean Pore Tight Up Serum
Make P:rem Safe Me Relief Moisture Cleansing Milk
S.Nature Aqua Squalane Serum
Goodal Heartleaf Hyaluron Soothing Cream
Round Lab Pine Calming Cica Ampoule
Rising Star
ilso Super Melting Sebum Softener
Dear Dahlia Petal Drop Liquid Blush
Bring Green Tea Tree Cica Pore Clay Pack Strong
Colorgram Milk Bling Heartlighter
What Makes Olive Young Winners So Popular?
The products that win Olive Young Awards are much more than bestsellers—they’re trusted staples in millions of skincare routines. What sets them apart?
Innovative Formulations
Korean manufacturers are renowned for creating groundbreaking products with unique ingredients and advanced technologies. Take the Round Lab 1025 Dokdo Toner, enriched with deep-sea minerals and soothing panthenol, or the Goodal Green Tangerine Vita-C Serum, packed with potent vitamin C derivatives. These formulations deliver real, noticeable results.Consumer-Centric Design
The winners cater to evolving consumer demands—whether it’s gentle, hydrating formulas like the Aestura Atobarrier 365 Cream or eco-conscious and cruelty-free products like the Torriden Dive-In Hyaluronic Acid Mask. Products designed for convenience such as the Mediheal Madecassoside Blemish Pads are also taking over the charts.
As you consider creating your own skincare brand, these examples highlight the importance of balancing effectiveness, innovation, and consumer convenience.
How MAYK Helps You Create Award-Worthy Products
At MAYK, we specialize in helping you craft high-quality private label skincare products inspired by the very trends that dominate the Olive Young Awards.
By working with trusted Korean manufacturers (who also produce some of these award-winning products), we ensure your products meet the highest standards of performance and innovation.
Here’s how we can help you:
Ingredient Innovation: Access to trending and proven ingredients, from brightening vitamin C and niacinamide to hydrating hyaluronic acid and ceramides.
Customizable Formulations: Create products tailored to your target audience—whether they prioritize hydration, anti-aging, or blemish care.
Ethical and Sustainable Practices: We can incorporate clean beauty principles like cruelty-free testing, vegan formulations, and eco-friendly packaging.
Scalable Manufacturing: Whether you’re launching a boutique line or planning for large-scale distribution, our manufacturing solutions are designed to grow with your brand.
Take Inspiration from the 2024 Olive Young Awards Winners
Here are some key insights from this year’s winning products to guide your private label journey:
Hydration is King
Products like the Round Lab Birch Juice Moisturizing Sunscreen and the Torriden Dive-In Hyaluronic Acid Mask highlight the ever-growing demand for intense hydration. Consider incorporating multi-layer hydration complexes or unique ingredients like birch sap into your formulations.Barrier Repair is a Priority
With products like the Aestura Atobarrier 365 Cream dominating the awards, it’s clear that consumers are seeking solutions to repair and strengthen their skin barriers. Look into ceramides, fatty acids, and lipid complexes for your formulations.Gentle Yet Effective Exfoliation
The popularity of the Mediheal Madecassoside Blemish Pads shows that consumers want non-irritating solutions for blemishes and uneven skin tone. Ingredients like centella asiatica and niacinamide are a must.Sun Protection is Non-Negotiable
With sunscreens like Round Lab Birch Juice Moisturizing Sunscreen leading the way, it’s clear that consumers prioritize high SPF, lightweight textures, and multitasking benefits like hydration and brightening.
Why Choose MAYK for Your Private Label Journey?
The global demand for K-beauty continues to rise, and offering your own line of skincare products made in Korea is a powerful way to stand out in the beauty market. With MAYK, you gain access to:
Korea’s Leading Manufacturers: Work with the same manufacturers behind many Olive Young Award winners.
Tailored Solutions: Whether you want to replicate a trend or carve out a niche, we guide you through every step of the product development process.
Global Market Insights: Leverage our expertise to create products that appeal to both local and international audiences.
Competitive Pricing: Achieve premium quality without the premium price tag, ensuring strong margins for your business.